For Immediate Release

Smart Data Solutions hires new sales specialist for Eastern Division

St. Paul, Minnesota - March 14, 2011 - Smart Data Solutions, a Minnesota-based provider of data processing solutions for the health care industry, is pleased to announce that it has added Fred Serafini to its sales team. Fred will  come on as Regional VP of sales for the company's eastern division. This addition to Smart Data's impressive team will help the company to continue to serve its customers throughout the country.

"The demand for our services has been increasing rapidly," explained Pat Bollom, Smart Data's co-owner. "We're increasing our internal resources to ensure that we're able to meet that demand with the high-quality, personalized service that our customers have come to expect."

Fred has over 25 years of industry experience in cost containment services, disease management, PPOs and dental fraud products and services. Prior to joining Smart Data Solutions, Fred worked with The Travelers, Viant, Nurture, Beech Street and Healthcare Insight. He has held both national and regional sales positions and resides in Connecticut. Fred holds a BS from Fordham University and an MBA from Rensselaer Polytechnic Institute.

The addition of Fred comes at a good time as the number of Smart Data customers continues to rise. Smart Data continues to remain committed to providing quality, cost-cutting solutions to its' over 130 customers.

In a field as dynamic as health care technology, Smart Data stands out for its stability and growth. For more than ten years, Smart Data Solutions Inc. has been leveraging technology to meet the needs of health care claims managers. Today, more than 130 TPAs, PPOs, HMOs, hospitals and insurance companies depend on SDS technology to save money and streamline their business. From paper processing to claims management and EDI, Smart Data Solutions offers the solutions critically needed by today's health care industry. For more information please visit our web site at http://www.sdata.us, contact Pat Bollom at 651-690-3140 or email pbollom@sdata.us.

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